The discovery phase served as the bedrock for Baird & Co.'s digital transformation journey. It gave us a deep look into their processes, showing what was working and what needed improvement. This phase was crucial for us and our client to understand the challenges and opportunities in modernising their trading platform.
During the discovery phase, we dug deep into our client's operations to understand how they currently worked and what needed to change, what was working well and what needed fixing. This involved careful analysis, team discussions, and detailed evaluations to pinpoint areas that could be improved.